Category: Teachers’ articles

Objectives of tourism marketing Supervised by Asst. Lect. Janan Abdul-Ridha Hamza Revan Hakim Muhammad Hamoud The ultimate goal of the tourism marketing process is to meet human needs. This shows that the primary goal of marketing is to satisfy the More

The importance of tourism marketing Under the supervision of Asst. Lect. Janan Abdul-Ridha Hamza Revan Hakim Muhammad Hamoud Tourism marketing is considered a fundamental factor in achieving tourism development. Given its important role in promoting tourism and tourism services in More

Tourism Marketing Supervised by: Asst. Lect. Janan Abdul Redha Hamza Revan Hakim Muhammad Hamoud First: The concept of tourism marketing. What do we mean by tourism marketing? Tourism marketing is an activity that distinguishes tourism companies to provide their services More

Prepared by the student Fatima Idris Kazim Supervised by M. Ikhlas Ghaleb Abdul Kazim The concept of artificial intelligence Artificial intelligence consists of two words, the first is “intelligence”, which means the ability to understand and think, and the second More

Disadvantages of Artificial Intelligence Prepared by student Fatima Idris Kazim Supervised by Lect. Ikhlas Ghaleb Abdul Kazim Despite the positives of artificial intelligence, there are a number of challenges facing organizations when using artificial intelligence technologies, namely: Lack of a More

Prepared by the student Fatima Idris Kazim Supervised by Lect. Ikhlas Ghaleb Abdul Kazim The importance of using artificial intelligence technologies in providing tourism services Artificial intelligence is one of the fields of computer science, and its idea is based More

Prepared by the student Fatima Idris Kazim Supervised by Lect. Ikhlas Ghaleb Abdul Kazim There are some other applications of artificial intelligence technologies in the field of tourism, such as:- Many hotels have provided the ability to check in using More

Fatima Idris Kazim Supervised by Lect. Ikhlas Ghaleb Abdul Kazim Electronic tourism services By electronic tourism services, we mean all tourism services that we rely on to provide modern digital technologies such as computers, smartphones and various electronic devices. With More

Prepared by student Fatima Idris Kazim Supervised by Lect. Ikhlas Ghaleb Abdul Kadhim Forms of electronic tourism services: The great acceleration, especially with the development of the Internet and its arrival to the second generation (web 2) and the shift More

Types of electronic services Fatima Idris Kazim Lect. Ikhlas Ghaleb Abdul Kadhim We can classify the following electronic tourism services according to the stages of benefiting from them: The stage of thinking about taking a tourist trip: It is the More