Author: Mohammed Ridha

Hotel services and their role in achieving tourism demand Faqar Saadoun Hassan Asst. Lect. Haider Diaa Salman Al-Obaidi The holy Karbala Governorate is a corner that possesses diverse resources that enter into the production process as inputs in tourism activities More

Dimensions of Tourism Marketing Hassan Abbas Jabbar Lect. Dr. Diaa Radhi Al-Safi There are some basic rules for the success of any tourism activity, which must be taken into account when starting a marketing project, namely: 1- Brand The strength More

Objectives of Tourism Marketing Hassan Abbas Jabbar Dr. Diaa Radhi Al-Safi The objectives of tourism marketing are represented in the following: 1. Increasing the number of visitors to the targeted tourist areas. 2. Increasing the percentage of the number of More

Characteristics of tourism marketing Hassan Abbas Jabbar Dr. Diaa Radhi Al-Safi Jeffris (1971) says that marketing is one for all industries and activities and in any place. On this basis, tourism marketing is no different from other concepts of marketing More

The importance of tourism marketing Hassan Abbas Jabbar Dr. Diaa Radhi Al-Safi The importance of marketing in general has increased after the industrial revolution and the accompanying increase in production and development in means of transportation and communication, which brought More

Tourism Marketing Hassan Abbas Jabbar Lect. Dr. Diaa Radhi Al-Safi Tourism marketing is a type of marketing used by companies operating in the field of travel and tourism to attract tourists to a specific brand name or location, which can More

Tourism Marketing Hassan Abbas Jabbar Lect. Dr. Diaa Radhi Al-Safi Jobber saw that the concept of tourism marketing requires attention to three basic elements: orientation towards customers, the availability of the organization that translates and implements the previous orientation, and More

Dimensions of Tourism Media Hassan Abbas Jabbar Lect. Dr. Diaa Radhi Al-Safi Countries with a long history of tourism activity are particularly interested in tourism media. As for countries with economic, political and cultural influence, their dominance over the world More

Dimensions of Tourism Media Hassan Abbas Jabbar Lect. Dr. Diaa Radhi Al-Safi Countries with a long history of tourism activity are particularly interested in tourism media. As for countries with economic, political and cultural influence, their dominance over the world More

Objectives of Tourism Media Hassan Abbas Jabbar Lect. Dr. Diaa Radhi Al-Safi Simulates the tasks of tourism media, whether written, audio, or written, and its obstacles. The media has always been an essential tributary to all aspects of the life More