Cultural factors in the city of Samarra

Ruqayyah Ahmed Juma
Under the supervision of Lect. Dr. Shaimaa Ne’mah Muhammad

Cultural factors are considered one of the most important incentives that push tourists to visit a certain area and stay there for a specific period of time. Among these means are
A) Theater and scouting groups: Today, they are considered one of the most capable groups to hold various cultural activities related to tourism activation. Literary and social heritage represents a living cultural tourism material that expresses the reality of the country. This heritage can be introduced by organizing seminars and scouting shows in historical and archaeological places.
b) Exhibitions: Photo exhibitions of tourist sites play a major role in introducing them and creating interaction with the viewer, who makes the decision to travel based on the convictions and values he holds, which prompt him to choose the desired destination for travel. Holding exhibitions of crafts and handicrafts, exhibitions of fine arts, exhibitions of fashion and popular foods, plays a major role in introducing cultural heritage and archaeological tourism. c) Conferences: The role of conferences held for archaeological tourism is played by participating in conferences and seminars, attending historical festivals, religious holidays, folklore and artistic popular memories, as well as through visits by delegations and group visits. Countries are interested in holding conferences, seminars and scientific meetings as they constitute an important source of promotion and tourism advertising for the country.